Breaking News: Disney in Talks to Buy 20th Century Fox ?

And here comes the big breaking news of the day as, according to CNBC, 21st Century Fox has been holding talks to sell most of the company to Disney!

From CNBC: "21st Century Fox has been holding talks to sell most of the company to Walt Disney Co., leaving behind a media company tightly focused on news and sports, according to people familiar with the situation.

The talks have taken place over the last few weeks and there is no certainty they will lead to a deal. The two sides are not currently talking at this very moment, but given the on again, off again nature of the talks, they could be revisited.

For Fox, the willingness to engage in sale talks with Disney stems from a growing belief among its senior management that scale in media is of immediate importance and there is not a path to gain that scale in entertainment through acquisition. The company is said to believe that a more tightly focused group of properties around news and sports could compete more effectively in the current marketplace.

For Disney, the opportunity to take control of another movie studio and significant TV production assets as it readies a direct-to-consumer entertainment streaming offering is attractive as is Fox's significant exposure to international markets, such as the U.K., Germany and Italy — both through its networks and 39 percent ownership of Sky.

Disney would not purchase all of Fox, according to people with knowledge of the talks. The company could not own two broadcast networks and would therefore not buy the Fox broadcast network. It would not buy Fox's sports programming assets in the belief that combining them with ESPN could be seen as anti-competitive from an antitrust standpoint and it would not buy the Fox News or Business channel. Disney would also not purchase Fox's local broadcasting affiliates, according to people familiar with the negotiations.

In addition to the movie studio, TV production and international assets such as Star and Sky, Disney would also add entertainment networks such as FX and National Geographic.

Officials at Disney and Fox declined to comment. "

But there is more in the purchasing of the Fox movie studio that could interest Disney as Fox also hold the movie rights for Marvel X-Men and Fantastic Four that Disney is trying to get back since a long time. So, will the deal happen? Time will tell!

Rea the full CNBC article with news video HERE.